Goodvidio allows ecommerce sites to enhance their product pages by re-sharing engaging product videos like reviews, how-tos and unboxings that are published by brands, experts and consumers on popular video sharing platforms.
Backed by research showing greatly increased conversion rates, the service takes away the hassle of selecting the best videos and ensuring that the links will be live and up to date. Goodvidio scouts for the most engaging videos, algorithmically choosing the best which are then curated by humans to ensure top relevance and customer engagement. It embeds videos to product pages and measures visitor engagement to identify those videos that resonate with the audience and optimize content selection.
The company was founded by Dimitrios Kourtesis & Konstantinos Bratanis, who now lead a team of 8 based in Thessaloniki, Greece.
Latest blog posts
Ecommerce product videos are here to stay. While a few years ago they might have been just another “nice-to-have” accessory on your online store, today product videos are an important ingredient to conversion optimization strategy. Video is the most engaging form of content in ecommerce. Done correctly, product videos can contribute to 30-80% lift in […]
The post 25+ best practices for ecommerce product videos that sell and convert appeared first on Goodvidio Blog.
It might be only November but if you take a walk on a high street you’ll already see shops decorated for Christmas. Retailers are using elaborate window decorations, holiday songs, scents, and Christmas merchandise to stretch the period of gift shopping a few weeks longer to make profits while shoppers are in the holiday mood. […]
The post How to use product videos to get more holiday sales in 2016 appeared first on Goodvidio Blog.
The holiday season is just around the corner, which means the start of the busiest period for retailers. The last quarter of the year typically brings an increased volume of purchases, as winter holidays are nearing and consumers buy presents for friends and family. For most retailers, the holiday season brings in up to 40% of […]
The post Black Friday 2016: How to optimize your product pages for conversions appeared first on Goodvidio Blog.
YouScan’s was one of the first startups that Openfund invested in, focusing on social media monitoring service for brand owners specifically offered in the Russian and Ukrainian languages. Today we are announcing our exit from the company. Thinking of YouScan takes us to the first days of Openfund. Α whole 6 years down the memory lane, we… Continue reading...
Video is the perfect medium to engage visitors in online stores. Product pages featuring video allow shoppers to better understand a product and complete a purchase with much higher confidence. At the same time, platforms like YouTube are overflowing with videos about popular products, with brands and users sharing more content every day. For an… Continue reading...